Q4. Who would be the target audience for your thriller?

Our thriller (Tiempo) has different aspects of thriller/film noir films incorporated within it and  some examples of this is through our mise en scene and locations. . The age of our target audience would be 16-25 because both of our main characters are female and are young which means they may be able to relate but they are both very different to each other which could also make a female demographic relate to our opening not necessarily the story of it but the different characters and how different they are. Our thriller would appeal to more stylised people but also people who are more anxious and reserved due to both of the female characters appealing to this label.
Our film is quite similar to some Danish thrillers due to our bleak locations and de saturated colours that we thought suited our film and fit the type of locations we were using. We took our inspiration for bleak locations from the opening of  se7en because they created an enigmatic and dreary look. I have researched different films and looked at the different ratings and the demographics of those films to establish what type of target audience our film would have.

 

Figure 1

I researched films that we either took influence from or films that are similar to ours and I researched what their audience demographic was. A film that we took influence from was Alice creed as the opening has no dialogue which is the same as ours. Figure 1 represents the audience demographic for Alice creed on IMDb as you can see males enjoyed this film more than females as there is 15637 males who rated the film compare to the much smaller number of 2530 females who rated this film. These figures show that the film was most popular with people who are aged 30-44 but it did have a wide spread demographic of people who are under 18 and aged 45 and over.

figure 2

The Alice creed figures in figure 1 show that the film was rather popular which is different to another film we thought was similar to ours which is Essex boys. The audience demographics for Essex boys are displayed in figure 2. Figure 2 shows that Alice creed and Essex boys were very similar in demographics because Essex boys was also favoured by males where as females weren't as favourable towards the film as figure 2 states. A total of 2138 males rated the film on IMDb which is marginally larger than the 316 females who rated Essex Boys.Also by looking at figure 2 the prime age of people who watched Essex boys was 30-44 which is the same as Alice creed and it shows a recurring trend between the two films. This exhibits that although the films are different they have a common theme between them which draws a more male dominated audience to want to watch them.  By looking at figure 1 and figure 2 I think that our audience demographic may be different because our film is quite female dominated as there is only 1 male character within our whole opening i think that primarily  females would be more likely to  watch our film as they may be able to relate to the 2 very different female characters within our opening but I do think that males wouldn't be a marginalised audience due to the storyline and the bleakness of the film I believe that this would draw them to watch.
Quotes that people have said about both of these films on imdb are:
Alice creed:

'A brutal, shocking and excellent thriller'

'Great British film making'

'Effective little thriller'

'Excellent Thriller From the Brits'

'Simple but effective thriller - 77%'

'Stunning in every way'

'Great intro, worth a watch'

Essex Boys:
'compelling'

'A good film on several levels.'

'Brilliant'

'excellent film'

'Confusing but gritty'

These quotes all show that the films that we took inspiration from were all received quite well which  exhibits that our film opening would be received well as we took inspiration from the above films and the audience would see that
Films that our target audience would like would be similar to ours in genre and mise en scene as well as other filming techniques. For example, they would like essex boys and alice creed due to the similarity in locations between all those films and ours. But they would also like alice creed because of the use of no dialogue which is the same as our film opening. People who like essex boys would also like; Outlaw,Bonded By Blood and Rise Of The Footsoldier as they are of similar genre. This could mean that our target audience would also like these films as our thriller opening has a similar genre. People like these films because of their plot line but also quite few reviews on imdb say it is also because of the actors in the films. Audiences also like these films because of these locations and how bleak they are which suits the plot but also the genre.

To show what type of audience I think our film would have I have devised a short profile to show what type of things they would be interested in and also how they find out about new films.

Audience profile

Gender: female
Age:19
Occupation:university student studying media
She finds out about films from other recommendations and also on-line distributors like netflix and lovefilm. She is passionate about dark and enigmatic films and she enjoys other films like se7en, Essex boys, Alice creed and sin city.She is also a big fan of music and finds out about bands and singers from films that she watches. She finds out about films like ours through friends and social media as well  as blogs and film websites which ave reviews and ratings from other people.She is also very passionate about watching independent films and slightly unheard of films

 She would be our prime target audience as she enjoys similar films to ours but she also enjoys films we took influences from. This makes her the typical person to watch our film as she also likes smaller more independent films as well as more mainstream films.